Sports Psychology


Raising a child or young adult in athletics can be one of the most rewarding yet difficult experiences for parents. Unique challenges are also encountered with teams, administrators and league personnel. The Athletic Mind Institute has assisted thousands of parents to make the sport experience the best it can possibly be for youth today!

 A.M.I. offers services and programs for:

  • Parents of individual athletes (all ages/levels/sports)
  • Parent groups and organizations (such as boosters/clubs)
  • Travel and select teams
  • Schools and school district personnel (administration, athletic directors)
  • Leagues, state and national organizations

Our goal is to make athletic experiences extremely rewarding, applicable and enriching! All programs are customized to address your desired topics and concerns.

As a part of our services, we offer:           

    Parent with child
  • Individual work with student-athletes and their parents to address concerns such as maximizing performance, motivation, thoughts of quitting, issues surrounding transitioning from high school to college sports, and helping your child recover from injury, among many others.
  • Group education on a wide range of topics such as helping student-athletes get the most out of their athletic experiences, sportsmanship, ideal fan behavior, productive and positive parent in sports, mental training, multi-sport athletes, and building healthy life and school success through sports. 
  • School and league education on issues such as sportsmanship, positive parenting at competitions and developing leadership skills.
  • Programs for schools, school districts, leagues, and state and national organizations focusing on interventions for areas such as substance abuse, behavior problems, fan behavior, productive parenting and academic problems in student-athletes.

Specific objectives and fees are addressed directly prior to contract. Hourly fees do not apply to these services.

Call today at 614-874-0178 or email us at to learn more about our services.


“Our daughter is a gymnast, with a very specific goal to be a college athlete. When she became a high school freshman, college seemed closer than it had before, and she and her coaches began to put a lot of pressure on learning new skills quickly and advancing another level. However, all the attention had the opposite effect; she became very inconsistent in her practices and meet performances. She was getting the worst scores she had received since beginning competitions  Balance beam in particular was her nemesis; she just couldn't stay on when doing her flight series. She became fearful, and her self talk and behavior with her teammates was increasingly negative. It seemed that the more pressure she put on herself to succeed, the worse the problem got.

At a meet immediately after her first session with Dr. Kays, she looked like she was having fun competing again. Two more sessions later, she won the all-around at the very large Arnold Challenge meet in Columbus (and did a beautiful beam routine). As she continued to apply the focus, relaxation, and imagery techniques she and Dr Kays worked on through the winter and early spring, her confidence and her success returned. She qualified through the state meet for the 5-state regional championships, and placed in the top 10 all-around. And maybe best of all, she found joy again in the sport she loves and has dedicated herself to.”

Parent of High School Student Athlete